This is one of the questions that today no one knows how to answer with exact science. Even though we have metric tools capable of
Do you want to have an effective 2.0 commercial and communication plan? What are the keys to developing a simple, effective and profitable business plan?
What does a salesperson do? What is their job? What does it consist of? It seems easy to answer, but how is it done? What
Are golf courses and resort complexes mortgaged to traditional Tour Operations and OTAs (Online Travel Agencies)? Without a doubt, it is a topic to study
Let alone the question is formulated in a limitation term, but nevertheless, after seeing the amount of online portals selling green fees, and given the
Desde que nació en 1962 de la mano de Joseph McMicking, no sólo creó una promoción de lujo, sino que también sentó los pilares para
Could golf be the driving force and reason why you generate room nights? For some it may generate controversy, but I think the most sensible
I’m sure many of you have wondered what this term is about, especially for laymen and beginners in the world of marketing. Sometimes, to be
For those who are not familiar with the world of marketing products and services, this expression may sound unusual, but nevertheless, they are one of
For those who are not familiar with the world of marketing products and services, this expression may sound unusual, but nevertheless, they are one of
For those who are not familiar with the world of marketing products and services, this expression may sound unusual, but nevertheless, they are one of
For those who are not familiar with the world of marketing products and services, this expression may sound unusual, but nevertheless, they are one of
Performing searches through newspaper archives and online news tools, I have not yet found a publication, nor a professional, that dedicates at least a few
Below I leave you a revealing study on the increase in sales of online golf outings (tee times) during the 2012 financial year in British
Soon, for many it will seem that the management of vacation and urban hotels are very similar, and that the business is well defined in
Surely many of you, throughout your working life, will have met all kinds of professionals in the companies you have worked for. Managers with great
Surely many of you, throughout your working life, will have met all kinds of professionals in the companies you have worked for. Managers with great
I’m sure many of you have heard of this word, “Networking”. It seems to be fashionable these days, and in fact although we believe that
Every day we realize the importance of the interaction that our hotel complexes and golf resorts must have on the networks. As we have commented
Until a few years ago, this question was not asked in commercial management meetings. Everything has gone so well for many that they went to
At the age of 18 I began this fascinating career in the hospitality and golf business. A fan of amateur radio since I was little, I was fascinated by communication with people from other cultures, which led me to develop myself more extensively in my work, combining it with my studies in labor law.