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Know about me
I’m Antonio Gómez, with 18 I started this fascinating career in hospitality and golf. Amateur amateur radio since childhood, I was fascinated by communication with people from other cultures, which led me to develop more extensively in my work while making it compatible with my studies of labor law.
My dream was to study telecommunications, nowadays, one of my two passions, the world of commercialization of tourism in hotels and golf courses together with marketing and communication.
Skilled with online tools, when nobody believed in them, I was already doing my first e-mail marketing campaigns thanks to my fondness for graphic design. Being self-taught, tenacious and a great capacity for work have forged my remarkable professional career in the best golf courses and resorts in Europe.
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Blog
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You’re in good hands
Professional of the hospitality business and sports, with 14 years of experience in the world of golf, hotels, operations, sales and marketing in golf courses and resorts. Great experience in National and International Tour Operation and Trade Fairs. Marketing, Sales plans and projects development. Teamwork and winning mentality.
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Marketing of Sotogrande golf courses: Golf Almenara, La Reserva de Sotogrande, Almenara Golf Resort and NH Resorts Development and implementation in the sales and marketing team of leisure and golf segment of the hotel chain NH Hoteles in its new division, NH Resorts.
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Development of the online marketing plan strategy, social networking resorts microsites, Sotogrande, Golf Almenara and La Reserva de Sotogrande.
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Almenara Golf Resort: Golf Sales and Marketing segment in the hotel chain NH Hoteles. La Reserva de Sotogrande. Private golf course: Golf Sales, operations and memberships The San Roque Club: Operations, memberships and sales. Opening and marketing operations of Donnafugata Golf Resort. Sicily, Italy. With a total of 200 rooms, spa and two golf courses 18 holes. Donnafugata Links, designed by Franco Piras and Donnafugata Parkland, designed by Gary Player.
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This is my experience
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GOLF SALES MANAGER. SOTOGRANDE, Nh Hoteles
Public Company; 10,001+ employees; NH; Hospitality industry January 2008 – Present. Sotogrande, (Cádiz) Spain.
Sotogrande and Almenara Golf Resort. Golf Courses responsibility: Almenara Golf Club La Reserva de Sotogrande. Powered image, value and services of the golf course and resort complex of Sotogrande in the NH Hotel group, via acquisition of new customers and recruiting new Tour Operators accounts, local, national and international. Increased amount of hotel business segment via golf through the improvement of existing customers, attract new markets and opening new sales channels and Business to Business Business to Client. Uptake and group management, product development and services offered by NH Hotels Chain and leisure segment in NH Resorts.
Search for new accounts, businesses, visitors and monitoring them. Being in contact with potential customers to understand and quantify their needs and budgets, and the benefits for the sales of the Golf Resort. Updated information on all interactions with customers in CRM database. Monitoring and working with retail agencies and Tour Operators of golf and preserving the values of production and improving existing accounts. Support Sales Manager Almenara Golf Resort and the Director of Sales and Marketing at NH Resorts in negotiating contracts, participate in trade shows and conferences. Sales reports, weekly, monthly, quarterly Sales and Marketing NH Resorts. Reporting and tracking sales plan and travel plan. Generation, development and control of the customer database and customer
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MARKETING ASSISTANT – NH Hotels Public Company; 10,001+ employees; NH; Hospitality industry January 2010 – July 2011 (1 year 7 months) Sotogrande, (Cádiz). Spain
ASSISTANT DIRECTOR OF MARKETING NH RESORTS.
Leisure segment of the hotel chain NH Hoteles. Assist Marketing Director in the negotiation of contracts, participation in marketing activities in all 21 Hotels Resorts NH Hoteles chain. Creation and approval of advertisements, promotional materials and vectors to ensure the correct use of logos and brand guidelines. Monitoring response data communications and other performance metrics and marketing. / Analytic shares.
Establishment and maintenance of centralized archive of presentations, marketing materials and media. Coordinating production and distribution off-line and on-line through intermediaries. Creation and distribution of marketing plan updates, products, direct marketing programs and sales tools. Assistance with financial responsibilities estimating, billing, reporting and billing of fees and marketing expenses, advertising requests for cooperation and documentation. Help in programming media, testing and monitoring them. Creative Design in formats Photoshop, Illustrator, FreeHand for media publications and media Off-line On-line HTML. Project development of corporate website and microsites of different Hotels Resorts. 2.0 Development of communication, social networking and viral marketing campaigns and blogs. Massive mailing campaigns to databases via national and international newsletters.
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SALES & RESERVATIONS MANAGER The San Roque Club. Golf Club and Resort. Privately Held ASAHI KANKO Japanese company; 51-200 employees; Hospitality Industry 1998 – January 2008 (10 years) San Roque, (Cádiz) Spain
SKILLS AND OPERATIONS TASK BEFORE PROMOTION TO SALES AND RESERVATIONS MANAGER POSITION.
Assistant of the Director of Golf and public relations. Resort guests, club members and General managers Caddy Master manager Marshall & starter responsible Range manager Daily Management and Group Reservations.
Organization of sports events and tournaments:
- Telefónica 2003
- Vodafone 2004
- Asprey Cup 2004-05-06-07,
- EUROPEAN TOUR PGA Qualifying School 2004-05-06-07,
- EUROPEAN TOUR SPAIN GOLF OPEN 2005 & 2006.
Management federation licenses by the Royal Spanish Golf Federation. Automation of handicap thereof. Administration and Management of payment of debts and agencies and tour operators. Recruitment of tour operators, monitoring, responding to complaints and / or treatment of any kind, overbooking settlement assistance. Capturing and tracking groups Customer service operations to optimize the facilities of the hotel and golf course and meet the specific needs of each group, and personal control of all services in coordination with other departments.
Sales strategies, developing packages for incoming agencies and tour operators specializing in conjunction with the Department of Procurement and Sales. Organization of groups of Golf, notably members of the PGA of Europe and tournaments company and customer reference and
- ACCIONA,
- BARCLAYS,
- NEWSWEEK,
- MERCEDES,
- AUDI,
- TELEFONICA SPAIN
- VODAFONE.
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